Affiliate Marketing & Programs
 

Three reasons affiliate marketers should check out Google Plus

 

Google Plus - affiliateprograms.comOver the past few weeks, you’ve certainly heard plenty about Google Plus, the Internet giant’s latest attempt at social networking dominance and a direct competitor to both Facebook and Twitter.


Following up on the heels of the less-than-successful Google Wave and Google Buzz, some experts note Google’s, poor track record with social networking and suggest that Google Plus is destined to fail.


Others, such as affiliate marketer Pace Lattin, claim that Google is poised to unseat Facebook in the same way that Facebook displaced My Space just a couple of years ago.


While there’s no way to know for sure whether Google will hit the mark with Plus, there are three good reasons you, as an affiliate marketer, should check out Google Plus:


Reason #1: It’s a category killer


Google has had an opportunity to watch and learn how people use social networking tools.


With Plus, they’ve taken the best features of the most popular tools such as Facebook, My Space and Twitter and combined them with the content sharing features of social tools such as Digg and Stumble Upon.


For social media, Google Plus seems to aspire to be an all-in-one sharing solution for everything from photos of your kids to business clippings with colleagues. It can be long with links or short and sweet. This all-in-one approach will appeal to overwhelmed and fatigued social media users.


Reason #2: It makes it easy to segment your followers


One of the most confusing aspects of Facebook is figuring out how to keep people from seeing content that isn’t appropriate for them.


For instance, do you really want your mom to see those photos from the Affiliate Summit happy hour? And I know you don’t want the people who follow you for one of your affiliate businesses seeing your beach photos.


The “circles” feature in Google Plus makes it much easier to control who sees your content. Assuming that you want to, you’ll be able to use one account for family, friends and the people who want to buy your affiliate offers without having to share content with groups that shouldn’t, and don’t want to, see that content.


Reason #3: It’s already as many features as Facebook


As soon as it launched, Google Plus had all of the features you can find in Facebook – messaging, photos and chat. It also has a few others such as an RSS reader, a full-fledged email program, profiles, documents, a shopping portal, a wiki, and web search.


As Facebook looks to increase the amount of time users spend on its site, they’re actively adding features. Google already has those features, and much, much more. The next step, which no one is talking about, will be integration of Google Plus recommendations in other Google tools. Think of the excellent targeting that Facebook ads are able to do. Now think of them spread across dozens of robust web applications.


Now that we’ve discussed why you should check out Google Plus, I want to take note of one thing that’s missing, and that’s users. While Plus boasts more than 10 million users and one billion pieces of shared content per day, Facebook currently has more than 750 millions users and more than 30 billion pieces of shared content per month.


Give Plus some time. It’s still in beta mode and new features will continue to be developed. If you have an opportunity, sign up and see if you can bring your Facebook followers along with you!


Have you been invited to Google+? Leave your feedback in the comments below! And if you want an invite from one of the Affiliate Programs team, let us know in the comments.


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38 Responses to Three reasons affiliate marketers should check out Google Plus

  1. Jeanette Spruce July 21, 2011 at 6:23 pm

    I’d like a Google Plus invite. Can you please send me one?

    • Jeff Greer July 21, 2011 at 11:58 pm

      Hi Jeanette,

      Just sent one to you. Enjoy!

      Jeff

  2. Kyle Ransom July 21, 2011 at 11:54 pm

    Thanks for the post I didn’t really understand the dynamics of it. One thing that would be helpful is to make Google plus easier to intergrate with WordPress Blogs.

  3. Daniel July 22, 2011 at 7:17 pm

    Is this something else we’ve got to get used to … Hope it’s easier than facebook and allows more interaction than twitter…. i would like an invite too please….

    Thanks …

    Daniel

    • Jeff Greer July 22, 2011 at 9:50 pm

      Daniel, I just invited you. Enjoy.

  4. Steven Kane July 22, 2011 at 9:29 pm

    I am very intrigued by the long term possibilities of Google Plus and would love an invitation so I can start thinking about how this can help our business here at SpaFinder.

    Thanks,

    Steve Kane
    Chief Revenue Officer
    SpaFinder, Inc.

  5. Barbie James July 23, 2011 at 1:14 am

    I ‘d like an invite please…..this sounds like one place that does it all!

  6. Scott Wilson July 23, 2011 at 1:58 am

    I would love to get a Google Plus invite…Thank You..

  7. Carol O'Grady July 23, 2011 at 6:45 am

    Could you please send me a Google Plus invite? Many thanks.

  8. Paula July 23, 2011 at 9:16 pm

    Great! Finally got a better understanding of google plus. If possible, I would appreciate an invite!

    • Jeff Greer July 25, 2011 at 4:55 pm

      Should be in your inbox.

      • Paula July 28, 2011 at 12:02 am

        Jeff, thanks for your effort. However havent received it. May I be so bold and ask again to send me an invitation. Cheers, Paula

        • Paula July 28, 2011 at 12:03 am

          gmail account

          • Jeff Greer July 30, 2011 at 12:06 am

            Paula, I sent again. This one should work, though I have heard that Google may be limiting invites.

  9. Dean July 24, 2011 at 3:54 am

    Please send me an invite.

  10. Alwadifa Maroc July 25, 2011 at 1:05 am

    Very good site you have here but I was curious about if you knew of any discussion boards that cover the same topics talked about here? I’d really like to be a part of online community where I can get advice from other knowledgeable people that share the same interest. If you have any recommendations, please let me know. Thanks a lot!

  11. Nick Andrade July 25, 2011 at 5:36 am

    Read the article regarding google plus and it sounds like its going to be very effective & fun please send me an invite , thank you

  12. Steven Kane July 25, 2011 at 10:27 pm

    not sure where I’m supposed to find this invite…. maybe caught up in spam??

    • Jeff Greer July 27, 2011 at 9:41 pm

      Send me your gmail and I’ll resend. You can do it through the comments. We won’t post it.

  13. Baby and Family Holiday July 26, 2011 at 4:53 pm

    please send me a Google Plus invite, Thanks

  14. Anna Martin July 26, 2011 at 8:18 pm

    Google+ is going to rule, because google is launching it after studying the social networking market thoroughly. But the time will tell. By the way, how can I get Google+ invitation?
    Thanks.

    • Jeff Greer July 27, 2011 at 9:39 pm

      Reply to this comment with your gmail address. We won’t publish the comment. :)

  15. carrie allen July 31, 2011 at 10:56 pm

    Invite please!

  16. Robert Coleman August 1, 2011 at 11:48 pm

    I would like an invite to google plus

    • Jeff Greer August 2, 2011 at 5:40 pm

      done!

      • Robert Coleman August 2, 2011 at 11:27 pm

        didn’t get an invite.

        • Jeff Greer August 3, 2011 at 10:42 pm

          It’s been sent twice. It’s possible that invites are on hold. Sorry.

  17. Latif August 2, 2011 at 7:53 am

    I think, Google Plus is important for business but not necessarily move from Facebook into Google Plus because Facebook still has a clear market and consumers are loyal. Based on some polls that I read there are also users who claimed to remain loyal to the Facebook

    • Jeff Greer August 2, 2011 at 5:41 pm

      Facebook’s not going away. But it’s own stats on loyalty are deceiving. They neglect to tell you how many users are inactive.

  18. Alwadifa October 13, 2011 at 4:39 am

    Thank you a lot; i’am also a web master.

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