PPC programs, the good, the bad and the ugly
I have been experimenting a bit with PPC for my poker site about a year ago. The two sites that I found the most untrustworthy were GoClick and MIVA.
GoClick seemed to go well for a while, but all of the sudden I analyzed my stats and found many clicks coming from the same IP. This kind a' happened all the time I was in the top positions of keywords like "poker". I also found that almost no traffic came from long tail phrases at all.
With MIVA... I had like 1000 hits in one hour, but 0 pageviews... I think that says enough!
So what are your experiences???
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