Forget about placement.
What are you offering me for my email address?
In these day's of endless spam I don't just hand over my email address to someone I don't know unless you're offering me something for free that has huge perceived value to me on a personal level.
Sell me on all the awesome benefits I will receive for subscribing to your newsletter.
You do have at least 5 good reasons why I should sign up..... don't you?
Gently lead me to sign up within your content... then smack me in the face with an awesome deal I just can't resist!.
I always place my sign up boxes in the middle of the page.
Actually I place my sign up boxes flowing within my page content.
That's easy to do with Aweber.
Offer me a free ebook or short report that helps me...... or a simple collection of links that will help me out on my quest for more information about your products or services?
Yes I surf the internet for me.
Not for you and what you're selling... I'm all about ME ME ME
Give me 5 good reasons to hand over my email address..... BIGTIME ....and you will receive and prosper.
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