Free PPC Ebook

04-17-2008, 07:59 PM

There has been some talk on the boards today and yesterday about PPC. Here is a free downloadable Ebook by Aaron Wall about PPC. It's a couple years old, but if you're just learning PPC, it's a good start.

http://www.seobook.com/overture-adwords.pdf

04-22-2008, 01:44 AM

Nice.. I'm going to try and not read this until after my vacation.

Thanks

04-22-2008, 10:30 AM

Again this book is somewhat dated, but the fundamentals remain the same. The key with successful PPC campaigns is trial and error. It may cost you a bit of money or be a break even venture until you find the exact right mix of keyword strings and bidding prices.

04-17-2008, 07:59 PM	#1 (permalink)
Jeremy Guest Posts: n/a	Free PPC Ebook There has been some talk on the boards today and yesterday about PPC. Here is a free downloadable Ebook by Aaron Wall about PPC. It's a couple years old, but if you're just learning PPC, it's a good start. http://www.seobook.com/overture-adwords.pdf

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04-22-2008, 01:44 AM	#2 (permalink)
Ridge Guest Posts: n/a	Nice.. I'm going to try and not read this until after my vacation. Thanks

04-22-2008, 10:30 AM	#3 (permalink)
Jeremy Guest Posts: n/a	Again this book is somewhat dated, but the fundamentals remain the same. The key with successful PPC campaigns is trial and error. It may cost you a bit of money or be a break even venture until you find the exact right mix of keyword strings and bidding prices.