My Viral Marketing Experiment

[Kyle]

I remember when you launched that I was so impressed. I like how a lot of big brands like Nike have viral marketing down pat too. I guess when you have millions of dollars to spend on one commercial you can make something pretty spectacular.

Wow I'm really impressed by this project. I've always knew that viral marketing has a lot of potential but the way you leveraged it is amazing.

Great work.

[HomeComputerGames]

Originally Posted by lancehibner

I am agree with you. Viral Marketing should be treated as an origination exercise and you should be focused on building a portfolio of social media experiments. A crucible of creativity through blogs, disseminates, widgets, social networks; tools that are easy to engage with and are easily shared. Remember, failure is not only an option it’s a requirement, so “fail faster so you can succeed sooner”.

Well said....
Many companies where made by good viral marketing.
You also must get back up on the horse after falling off....
I think I heard Donald Trump say one time that if you do not fail you are not succeeding.

[GregK]

From working inside a few companies I have chatted with higher ups that planned big viral campaigns that included video, live appearances and store presence. What surprised me is how many of them got 90% complete and never launched. I wonder how many other great ideas never went viral because they were never released.