A couple of Quick Questions

[oneinfive]

Alright... To be upfront with you, I'm becoming a LITTLE paranoid. I didn't get into CPA officially. I just picked up a few products from TheVault, went through them, etc. What I start to notice is that when one product says, "Do this" the other product says, "Never do that", so I have no clue what to believe lol

The point I'm pretty much trying to make is
How does CPA work in general?

1. You get accepted in to CPA network
2. You look at all the offers that are being offered
3. You choose which offers you like
4. You do keyword research to see if that offer can work
5. You run the campaign (300 clicks) to see if its profitable
6. If it is then... well we'll get to it when we cross that bridge (if we ever)

But is that how the general CPA thing works?

Like... pretty much my biggest concern is not loosing $50 - $100 on a campaign that wasn't good... because hey! let's face it.. it will happen (Every guru says that it will and does happen) but I don't want to loose a campaign because of some stupid mistake which every CPA person knows...

So without telling you what programs I have, what programs can you recommend? or some books? Like something EXTREMELY basic that is just 'for idiots' kinda thing.

Also in regards towards the "google slap"
I heard that google hates direct links. So when you make a campaign, you really have around 48-72 hours before you get slapped and the thing goes up to $5/CPC. Also I forgot where but it says somewhere "on average how many clicks that keyword gets". And it differs but time to time I see "24 - 30 clicks/day"

So if you have 3 days to run the campaign, and you get only 100 clicks in total.. and you need around 300 clicks to see if the campaign works.. how to you do it? (with out creating a landing page)

I also hear the other version where... You'll get Google Slapped only if your ratio drops under 5%? So which one is the correct way?

Lol, as you can tell.. I'm a little paranoid. But I just don't want to make stupid mistakes where I could of avoided them if I did a bit more research

[pinkelephants]

Wow I hadn't heard of the Google slap before. The world of PPC is interesting..