Affiliate marketing is one of the most effective and affordable ways for merchants to promote and sell products on the Internet. Not only is affiliate marketing effective for online retailers; it also offers online marketers a great opportunity to generate income online. With literally millions of consumers accessing the Web each and every day, the potential for affiliate marketing is seemingly endless.

There are many options available for online marketers, but affiliate networks remain one of the easiest and most lucrative ways to sell affiliate products and service. One of the most widely used affiliate networks is LinkShare, a one-stop resource for both merchants and affiliate partners. But becoming a successful affiliate requires more than just joining the LinkShare network and adding links to your website. You first need to learn how to make the most of everything this affiliate network has to offer.

What is LinkShare?

As one of the largest, oldest, and most popular affiliate networks, LinkShare has helped thousands of merchants and affiliates achieve online success. Because there are so many participating merchants, affiliates are sure to find the merchandise and offers that are best suited to their audience and marketing needs.

How Does LinkShare Work?

Joining LinkShare is a relatively quick and easy process. Simply complete the online application and wait to be accepted. Once you have been formally added to the LinkShare network, you can begin locating affiliate merchants and products that are perfect for your needs.

When you find an offer you would like to promote on your website, blog or email marketing campaign, simply create a link and add it to the location where you would like it to appear. All sales generated by your affiliate links will be credited to your account and you will receive a commission on the total sales revenue produced.

Tips for Succeeding with LinkShare

Your potential for success with LinkShare depends largely on your own efforts. There are affiliates who earn virtually nothing from their LinkShare offers and others that earn thousands of dollars every month. In order to do well, you need to follow a few tried and tested techniques for establishing great sales with affiliate offers.

  • Know Your Audience: You can’t sell products to customers if you don’t know what they truly want. In order to target the right audience, produce the best sales materials, and select the right products, you need to understand what your potential customers are interested in. Spend some time researching your market to discover which offers are the most likely to sell.
  • Produce High Quality Web Content: Once of the biggest mistakes many affiliate marketers make is failing to produce great website content. Readers want more than simply a collection of product links. You need to provide unique information, advice, tips and tutorials in order to motivate people to visit your website and buy your merchandise.
  • Practice Search Engine Optimization (SEO): SEO can seem intimidating to those new to Internet marketing, but it is absolutely essential for drawing readers to your website. Take the time to study a few key optimization techniques and start integrating these strategies into your affiliate marketing website. There are thousands of competitors out there who are also members of LinkShare, so you need to strive to stand out from the crowd. By concentrating on your audience, your content and SEO, you can attract a loyal and enthusiastic group of customers.