What are you missing out on if you don’t think about men as an audience for an affiliate website? A lot. Men, as you already know, are 50 percent of the population. And we also do 50 percent of online shopping.
While many affiliates think in generalities about niches and the products that serve them, learning to focus on the demographics of your niche can significantly improve the results of your affiliate business.
So if you’re looking to launch a new website, think of men as a target demographic. Focus on keywords specific to their needs. For instance, instead of “Seiko Watches,” consider “Seiko Watches for men” as a keyphrase on your site.
To help you build your guy-focused affiliate website, we’ve assembled a few of the hottest new affiliate programs for men that we’ve come across in the past few weeks. Check them out today.
Jos. A. Bank
Jos. A. Bank is a men’s clothing retailer that offers a variety of quality clothing options. You can find everything from classically tailored suits and tuxedos to business casual and sportswear for all occasions. With more than 300 retail locations and nationwide advertising, they have the kind of brand awareness that can lead to terrific sales.
Commission: 8 percent
Cookie Length: 60 days
7 day EPC: $35.45
3 month EPC: $38.28
Network: Commission JUnction
Baseball Rampage / Softball Rampage
If the guys that come to your site love baseball, you can earn money selling baseball and softball equipment. With high average orders, a low return rate, and a high converting website, this is the perfect partner for your sports blog or team/league site.
Commission: 9 percent
Cookie Length: 365 days
7 Day EPC: $39.52
30 Day EPC: $33.18
Do the guys who come to your site like to drink? Of course they do! WineGlobe sells wines, spirits, liquors, gifts, and offers a monthly subscription wine club. They’re famous for their niche selections (Have you ever tried to buy Romanian vodka in a Safeway?) and they draw customers in with competitive pricing and free shipping on orders above $100.
Commission: 7 percent
Cookie Length: 30 days
7 day EPC: $9.03
3 month EPC: $10.33
Network: Google Affiliate Network
Here’s a great high-ticket, high commission product. YOWZA Fitness makes and sells treadmills and elliptical machines. With a direct-to-consumer distribution model, they can sell their products as much as 60 percent less than name brands. Some of the selling points of these products include the use of recycled plastics, paint and other raw materials.
Commission: 8 – 15 percent
Cookie Length: 120 days
7 Day EPC $188.36
3 Month EPC $195.29
Network: Commission Junction
Another site for fitness enthusiasts, bodybuilding.com offers more than 10,000 health and fitness products. They also have a terrific, content heavy website with more than 25,000 pages of FREE valuable bodybuilding and fitness information.
Commission: 5-15 percent
3 month EPC $16.76
7 Day EPC $14.81
Cookie Length: 60 Days
Network: Commission Junction
Is your site geared toward guys stuff? Are you hosting the man cave of your niche? Let us know in the comments!