Google Analytics Basics: Understanding Analytics for Beginners



Are you using Google Analytics? Don't know how it works or how to read it? Google Analytics is a tool with a wide variety of features for website tracking. But, even this simple description doesn’t do the tool enough justice. To understand the power of Google Analytics, let’s examine its various uses and why you need to get on board with tracking your website. The Google Analytics Basics: Traffic Tracking First off, install Google Analytics if you haven't. Operating blindly (no data) is a down-right travesty for your business opportunity. Got it installed? Good... At its core, Google Analytics is...

What Content Management System (CMS) Is Best For You?



Product? Check. Website copy? Check. Design? Check. Launch, go! Wait a minute, hold your horses. Are you forgetting one of the biggest issues with websites from the very beginning? What happens if your business takes off and you suddenly need to add hundreds of pages to your website or make dozens of changes to all of the existing ones? Believe me, going back to your website to make changes, manually, can be mind numbly dull and anti-productive. Your time is best focused on the future; not on the technical slog of keeping a website up-to-date. Enter: Content Management Systems Content...