Pepperjam Network: Transparency in Affiliate Marketing [Review]



Pepperjam Network, or rather Pepperjam Exchange, provides online performance marketing and technology or, in everyday terms: it’s an affiliate network. As a publisher: You’re given access to thousands of products for promotion and tools to aid in your online marketing. For advertisers: You gain access to a growing “workforce” of commission-based affiliates set on selling your product or services. The difference in the Pepperjam Exchange is what they’ve dubbed “transparency”. Like the term used elsewhere, this allows advertisers to gain full disclosure to their publishing partners to build better, lasting relationships with affiliates and ensure online promotions accurately represent the...

Your 1st Pay-Per-Click (PPC) Campaign: Step-by-Step Guide



Pay-Per-Click (PPC) is an online advertising format that gives you control over your online marketing. Yet, it doesn’t come with the heavy price tag of running full media campaigns. You get to determine the price for each advertisement based on a cost-per-click basis. In this article, you will learn the basics of PPC: how to get started and a few additional tips to hit the ground running. Pay-Per-Click (PPC) Advertising: Getting Started In this section, you will learn how to begin your first PPC campaign. For clarification, we will be using Google Adwords as the base example. Step One: The...