There are plenty of ways to generate traffic and buzz for your web site or blog. Through the use of infographics, more and more sites are finding success through viral marketing, while getting their message across to users and potential new customers.
Here are just a few of the reasons why more online marketers are choosing to go with infographics as their preferred method of advertising.
- Visually appealing
- Easy and fun to share
- Get your message across
- Quick and easy for people to read
I bet it was fun and exciting to read those bullet points, right? Now let’s take a look at how we could have used an infographic type of setting to make that information even more impressive and interesting to read.
The “Benefits of Infographics” image above is from Infographic Design Team, which has been creating infographics for many top web sites and blogs. You can take a look at their site to see some of the creative ways that have been building infographics to help get companies’ messages across to new audiences.
When it comes to creating infographics, that’s another story. There are many infographic design companies out there, but their rates vary heavily. Some may charge you a few hundred dollars, while others may charge a few thousand.
Collecting the data for your infographic is one of the most important tasks, which can also take a lot of time. It’s important to make sure your information is correct and that you reference all of your information and sources as well. There is nothing worse than releasing a bad infographic that can hurt your brand or image if it provides the wrong information or message.
Creating Your Own Infographics or Outsourcing the Process
When you finally decide on what type of infographic you would like to create, you will next need to think about how you want to have them created. You can design one on your own (if you are a quality designer), outsource to a infographic design company or look through micro job sites like elance to find a designer who might come at a cheaper price.
There is also another alternative, which is to use online software such as Piktochart (example infographic), which supplies you with infographic templates and you just need to fill in the necessary information.
No matter what route you decide on using, you can be sure that more people will find out about your product, service or information when using an infographic. Once your infographic is completed, be sure to host it with a reliable solution and provide a copy and paste HTML code so other web sites and blogs can easily share your content with their audiences.
This post was written by Zac Johnson
To learn more about how to maximize revenue potential and build a successful blog, please visit my affiliate marketing blog at ZacJohnson.com or follow me on Twitter @moneyreign.