Search Marketing Expo East is in full swing at the Jacob K. Javits Center in New York and will run through October 4th.
Billed as the world’s largest search marketing conference series, SMX has for over 10 years brought together the leading experts in search engine optimization, social media marketing, local and mobile marketing and a host of other internet marketing topics. The international conference series was created by Three Door Media, publisher of online industry news and education sites Search Engine Land and Marketing Land and is hosted this year by site editors Danny Sullivan and Chris Sherman. Sponsors and exhibitors at the event include Google, Bing, SEO service providers Covario and Marin Software, Page One Power, Quantcast, Conductor, and dozens of other industry leaders.
SMX East 2012 is featuring over 50 educational workshop sessions and keynote lectures centered around just about every aspect of search marketing you could possibly conceive. The titles of the sessions offer a good insight into the topics being covered. These include Google Bought a Zoo: Surviving Penguins, Pandas, and Other SEO Beasts; SEO Beware: Black Hat Tactics to Avoid and Be Wary Of; How To Play In The Exploding Mobile Ads Universe; Do Not Track, Do Not Cookie: How to Handle Government Pushback on Digital Marketing; Tuning Up Your Twitter Tactics; Getting Liked and Shared On Facebook; Finding and Succeeding with a Search Marketing Agency; Beyond the Google Adwords Tool: Advanced Keyword Research Tactics; The New Killer Content; How To Use Search Marketing as a Force for Positive Social Change; and much, much more.
Speakers include Benu Aggarwal, President of Milestone Internet Marketing, Mike Arneson, senior SEO analyst at SwellPath, Alex Bennert, SEO expert for the Wall Street Journal, Matthew Brown, founder of AudienceWise, Rob Bucci, founder of STAT Search Analytics, Christine Churchill, President of KeyRelevance, Ric Dragon, CEO of DragonWorks, Vanessa Fox, Contributing Editor at Search Engine Land, Duane Forrester, Senior Product Manager at Bing, Scott Gardener, Senior Vice President of SEO at Bank of America, Simon Heseltine, SEO Director at AOL, and a host of other search marketing experts.
Although it’s too late to attend SMX East if you’re not already there, don’t despair, upcoming conferences will be held in Las Vegas December 5th-6th, San Jose March 11th-13th 2013 and in Seattle June 4th-5th 2013, as well as several other international locales. Affiliates wanting to get the latest on cutting edge SEO would be well advised to attend.
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